Value proposition

Changing the way the world eats their meat!

We are on a mission to revolutionize how the world eats their meat!
Using our research and innovation in Foods Science, we provide meat from sustainable plant-based sources that is every bit as natural and delicious, while also positively impacting the environment and the planet.
We aim to build a global awareness of the impact that the animal supply chain has on the environment. Awareness which helps people and communities to consciously choose to replace animals from the food supply chain, once and for all. Awareness that not only leads to positive change for people’s health, but the health of our little blue planet as a whole.