Value proposition

Changing the way the world sees water.
Our profits go to WaterAid - £5.8m since 2011.

Belu is a drinks business that puts people and the environment first. Launched in 2007, Belu’s purpose is to change the way the world sees water. In pursuit of this purpose, Belu invests all of its profits into saving carbon emissions from entering the atmosphere, implementing a circular economy and bringing clean water, decent toilets and good hygiene to everyone, everywhere. So far, £5.8 million has been invested in transforming lives worldwide through their impact partner, WaterAid. Belu is committed to delivering incredible drinks, whilst giving the conscious consumer the choice to build a better world through their buying decisions.

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