relevanC
Created in 2017
- BETA
Up & running (A)
Existing signals show a regular activity Social networks
110 1,171 1,150 13,922Activities
Technologies
Entity types
Location
35 Bd de Sébastopol, 75001 Paris, France
Paris
France
Employees
Scale: 51-200
Estimated: 127
SIREN
824155824Engaged corporates
32
3 30Added in Motherbase
4 years, 3 months ago
martech Value proposition
Driving value from data for shoppers, CPGs and retailers
relevanC aims to provide Casino Group banners with a competitive advantage in three areas:
1. hyper-personalised shopping experience for customers,
2. operational efficiencies, and
3. monetisation of first-party data.
relevanC fulfills this mission by driving retail data innovation in four complementary fields: generating insights for suppliers, retail media, omnichannel customer activation, and the development of AI-based personalised promotion technologies.
relevanC operates in France, Brazil, and Colombia.
Retail Media, Personalization, Ads, Promotions Activation, Promotions Analytics, Insights, Customer Engagement, Sponsored Ads, Customer Loyalty, Customer Acquisition, Retail Data, and Data ManagementOriginal language
La donnée retail au service du client, des industriels et des retailers
relevanC aide les enseignes du groupe Casino et leurs partenaires à mieux gérer et valoriser leurs données.
Les technologies et l'expertise data de relevanC ont pour but de proposer une expérience d'achat hyper-personnalisée à leurs clients, d'augmenter leur efficacité opérationnelle et de maximiser la monétisation de ces données auprès d'annonceurs.
relevanC assure cette mission en étant le vecteur d'innovation autour de 4 métiers complémentaires basés sur ces données : la production d'insights pour les industriels, le retail media, l'activation client omnicanale et le développement de technologies de personnalisation des promotions basées sur l'intelligence artificielle.
Ces activités sont opérées en France, au Brésil et en Colombie.
relevanC. Customer engagement platform
A digital customer engagement and promotions platform that helps retailers connect with shoppers online and in-store
https://www.relevanc.com
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