Value proposition

Digital products and services that move people to action.

Cake & Arrow is a UX Design and Product Innovation company that works exclusively with the Insurance and financial services industry. We believe empathy sparks opportunity. Our human-centered design approach helps carriers, distributors, and service providers create breakthrough digital experiences that drive results. For more than 20 years, we’ve helped the insurance industry make buying, selling, and servicing insurance better for everyone, by design.

RECENT CLIENTS
Chubb, Travelers, Aflac, MetLife, Amwins, Northwestern Mutual, American Family, Unqork, The General, The Hanover, Woodruff Sawyer, Holmes Murphy

OFFERING & CAPABILITIES
UI/UX Design, Research & Insights, Product Strategy & Marketing, Enterprise Software, Websites & Applications, Innovation & Concept Design, Front-end Development, CMS Development, Design Thinking Workshops, Ongoing Strategy & Consulting

GET IN TOUCH
Email us: newbiz@cakeandarrow.com
Visit us: www.cakeandarrow.com

User Experience Design, Visual Design, Web Development, Business Strategy, Design Thinking, UI/UX Design, Website Design, B2B Enterprise Software, User Research, Front-end Development, Service Design, Customer Experience, User Research & Experience Strategy, Digital Product Innovation, Interaction Design, Product Strategy & Marketing, and Ecommerce