Value proposition

#ExploringTime since 1888.

Carl F. Bucherer has been crafting watches since 1888 and is internationally renowned for its quality, innovation, and pioneering spirit. The brand’s watches continue to evolve, combining contemporary style and cutting-edge materials with the utmost precision and outstanding functionality.


Every CFB timepiece is conceptualized, developed, and hand-assembled at CFB’s production facilities in Switzerland, with many watches powered by CFB’s own movements, all designed and built entirely in-house. The brand is also the market leader in peripheral technology, having patented not only a peripheral winding system, but also a floating tourbillon in a peripherally supported cage and a peripherally guided minute repeater regulator.

Since the very start, CFB has adopted an international mindset and a forward-looking attitude, exploring time through the perspectives of watch aficionados everywhere. Today, it showcases its expertise, refined over generations, with a major retail presence spanning four continents. This global network continually reminds the world what remains so special about the craft of Swiss watchmaking.

Carl F. Bucherer – Exploring time

Watchmaking, Peripheral Technology, and Automatic Watches