Founder of Smithery, a strategic design practice with systemic sensibilities. FRSA. Alt - https://t.co/6ZTEVkKnxz & https://t.co/JW7UIiCDuD" title="" class="btn" data-container="body" data-html="true" data-id="146281" data-placement="top" data-toggle="popover" data-trigger="focus" style="color:#b3d4fc" tabindex="0" data-original-title="John V Willshire"> 6,947 330
Activities
Entity types
Location
Somerset House, Strand, West Goods Entrance, London WC2R 1LA, UK
Victoria Embankment
United Kingdom
Employees
Scale: 2-10
Estimated: 4
Engaged corporates
2Added in Motherbase
3 years, 4 months agoA strategic design unit operating out of the UK. Making Things People Want > Making People Want Things
Smithery is an Strategic Design Unit based in London, whose works centres on the idea that 'Making Things People Want > Making People Want Things'. Founded by John V Willshire in 2011, the purpose of the studio is to help companies Make Things People Want, rather than Make People Want Things. Clients include Konica Minolta, LEGO, BBC, Experian, IED Barcelona, ACCA, Immerse UK, EA, and the Food Standards Agency.
innovation, marketing, product development, service design, branding, speculative design, design education, strategy, futures, prototyping, organisation design, and transformation
Smithery is a Strategic Design Practice. We help organisations Make Things People Want, rather than Make People Want Things.