Value proposition

We use data to elevate consumer businesses. Our brands: Helio, CircleUp Credit Advisors, & CircleUp Growth Partners

Founded in 2012, CircleUp is a privately owned company on a mission to empower entrepreneurs with the funding and support that they need to thrive. Having facilitated investments for 500+ brands and counting, CircleUp uses their business technology platform, Helio, to increase the speed, quality, and objectivity of decision making in the private company landscape. Using a unique combination of data and machine learning technology, CircleUp makes it possible for underserved entrepreneurs to finally get the support they deserve. With a vast network of entrepreneurs, institutional investors, industry experts, and flexible financing solutions, CircleUp is shining a light on untapped human potential and transforming the world of private enterprise. For more information please visit: www.circleup.com.

Private Equity, Consumer Products, Retail Goods, Venture Capital, Machine Learning, Data Insights, and Software Technology