Value proposition

Leveraging the most relevant technology portfolio in the world to help clients realize best-run service operations

SoftBank Robotics America (SBRA) is the North American arm of SoftBank Robotics, driving technology forward by becoming a worldwide leader in robotics solutions. Headquartered in San Francisco, SBRA is a trusted partner and robot integrator that helps clients think beyond the technology, to incorporate the people and processes that solve the most pressing challenges and deliver best run operations. SBRA brings value and relevancy to senior living, hospitality, aviation, class A office space, multi-family, education, facilities management, and commercial cleaning. The goal is to develop a strong partnership and foundation for automation that will realize maximum strategic value on the investment in robotics.

Robotics, Robot Integration, Automated Cleaning Solutions, Autonomous Food Service, Human-Robot Collaboration, Robot Transformation, Robot Support, and AI Technology