Value proposition

Cera is a digital-first home healthcare company delivering care, nursing, telehealth and repeat prescriptions.

Cera is a digital-first home healthcare company that harnesses technology to bring care directly to homes, transforming the healthcare landscape by providing higher quality services at a fraction of the cost.

Cera’s carers and nurses now provide technology-enabled services covering a population of 30 million people across the UK and Germany. This amounts to 60,000 patient appointments a day in the community, on behalf of governments, insurers, and the NHS - equivalent in capacity to almost 100 hospitals.

With 150-fold growth in the past four years, Cera is one of Europe's fastest-growing businesses, recently passing $300m in annualised revenues. Cera has also gathered one of the largest home healthcare datasets globally, powering the development of cutting-edge AI products that have reduced hospitalisations by up to 70%.

Consistently ranked as the UK's top HealthTech company, Cera’s pioneering approach has been recognised by numerous industry awards including Home Care Awards’ Most Outstanding Home Care Provider, a top-ten position in Deloitte Fast 50 for three consecutive years, and the prestigious Great British Entrepreneur of the Year award in 2023.

Cera was co-founded by entrepreneur, physician and policy expert Dr Ben Maruthappu MBE. Its Advisory Board is Chaired by Sir David Behan, the former CEO of the Care Quality Commission.

Live-in Care, Senior Care, and Health Tech