ARwinelabels
Created in 2018
- BETA
To investigate (B)
Some signals may appear as inconsistent with a regular activity Social networks
46 986Activities
Technologies
Entity types
Location
73 Rue de Charenton, 75012 Paris, France
Paris
France
Employees
Scale: 2-10
Estimated: 2
SIREN
413750605Engaged corporates
13
0 13Added in Motherbase
3 years, 9 months ago
martech Value proposition
Augmented Reality Wine labels, your digital ambassadors!
How does Augmented Reality work on your labels? 1. Whether in a supermarket, a restaurant, or at some friends’ place, a small sticker on your bottle allows to know that the label is AR enhanced and that contents on vineyards, cépages, wine growing regions, food and wine pairings, tips for recipes, etc. are immediately accessible. 2. The consumer simply has to download the ARGOplay free app and scan the connected label with a smartphone or tablet. 3. Images, texts, videos and 3D animations will immediately appear enhancing your wine or spirit label according to your wishes. The AR solution provided by ARwinelabels on your labels, compatible with Android and iOS, can be adapted to your needs, either by integrating your contents into ARGOplay of ARGO a common, standard app (with more than 1,000,000 consumers have already donwloaded it) or by creating an exclusive custom app. What can your connected label contain? Thanks to AR, you can enrich your printed bottle label with videos, 3D animations, photos, texts, etc., and depending on your marketing and commercial strategy communicate on: - Information about wine estates/vineyards, wineries, châteaux, cellars, cooperatives, their stories, the people... - vines, grape variety (cépages), wine-growing areas (terroir), AOPs or IGPs (protected designations of origin or protected geographical indications), - images of the last grape harvests or oenologists’ work, UNESCO’s wine-growing region classification... - food and wine pairings, tips for recipes...legal notices... - your contact details, your social network links Images, sounds, videos, 3D animations, anything you can think of ... will generate engagement, and the act of purchasing wine or spirits, whatever the distribution channel, becomes a multisensory experience! Your connected labels will acquire true added value. Augmented reality turns your wines and spirits into communication and sales tools!
augmented reality, smart labels, WSET level 3, wines&spirits, wine marketing, design & communication, retail , snappress, and salesOriginal language
ARwinelabels, l'étiquette de vin en réalité augmentée, votre ambassadrice digitale !
Les étiquettes pour vins, spiritueux, bières, cidres en Réalité Augmentée : vos ambassadrices digitales !
Notre savoir-faire sur les étiquettes en réalité augmentée, pour la réussite de votre stratégie marketing.
Selon vos objectifs de campagne, nous concevons des solutions en réalité augmentée à votre image et sans aucune modification de l’étiquette existante.
ARwinelabels propose 3 expériences connectées, soit en flashant un QR code avec la directwebAR pour une expérience proche du Métaverse ou avec la labelwebAR pour un mix entre le monde réel et virtuel, soit en scannant l’étiquette connectée via l’application gratuite ARGOplay, le tout avec son smartphone ou sa tablette...
Plusieurs interactions digitales sont possibles : panorama jusqu’à 360°, vidéos, animations 3D, avatar, hologramme, podcast, playlist musicales, liens vers les réseaux sociaux etc...
ARWL - AR-based wine & spirits labels
https://ar-winelabels.com/en
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