IAB Tech Lab is a non-profit research & development consortium that produces & provides standards, software, & services.
The IAB Technology Laboratory (IAB Tech Lab) is a non-profit research and development consortium that produces and provides standards, software, tools, and services to drive growth and efficiency in the global digital media ecosystem.
Ad Tech, Advertising Technology, Technology, and Digital Advertising
Established in 2014, the IAB Technology Laboratory (Tech Lab) is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem. Comprised of digital publishers, ad technology firms, agencies, marketers, and other member companies, IAB Tech Lab focuses on solutions for brand safety and ad fraud; identity, data, and consumer privacy; ad experiences and measurement; and programmatic effectiveness. Its work includes the OpenRTB real-time bidding protocol, ads.txt anti-fraud specification, Open Measurement SDK for viewability and verification, VAST video specification, and DigiTrust identity service. Board members/companies are listed at https://iabtechlab.com/about-the-iab-tech-lab/tech-lab-leadership/. For more information, please visit https://iabtechlab.com.
Corporate | Type | Tweets | Articles | |
---|---|---|---|---|
Groupement des Mousquetaires Retail and Distribution, Retail | Groupement des Mousquetaires Retail and Distribution, Retail | Other 10 Nov 2019 | | |
Mercado Libre IT services, Technology, Information and Internet | Mercado Libre IT services, Technology, Information and Internet | Other 8 Mar 2024 | | |
UK Atomic Energy Authority Research, National and local authorities | UK Atomic Energy Authority Research, National and local authorities | Other 5 Mar 2024 | | |
Zalando footwear, Retail | Zalando footwear, Retail | Other 27 May 2020 | | |
eBay Retail and Distribution, Software Development | eBay Retail and Distribution, Software Development | Other 3 Aug 2020 | | |
Gameloft IT services, Computer Games | Gameloft IT services, Computer Games | Other 19 Nov 2020 | | |
Techstars Los Angeles Accelerator Startup accelerator & VC, Venture Capital & Private Equity | Techstars Los Angeles Accelerator Startup accelerator & VC, Venture Capital & Private Equity | Other 27 Apr 2018 | | |
Amazon Web Services (AWS) IT services, IT Services and IT Consulting | Amazon Web Services (AWS) IT services, IT Services and IT Consulting | Other 29 Sep 2023 | | |
Google IT services, Software Development | Google IT services, Software Development | Other 18 Apr 2023 18 Apr 2023 | | |
Publicis Groupe Advertising, Advertising Services | Publicis Groupe Advertising, Advertising Services | Other 22 Jun 2022 | |