IAB Tech Lab is a non-profit research & development consortium that produces & provides standards, software, & services.
The IAB Technology Laboratory (IAB Tech Lab) is a non-profit research and development consortium that produces and provides standards, software, tools, and services to drive growth and efficiency in the global digital media ecosystem.
Ad Tech, Advertising Technology, Technology, and Digital Advertising
Established in 2014, the IAB Technology Laboratory (Tech Lab) is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem. Comprised of digital publishers, ad technology firms, agencies, marketers, and other member companies, IAB Tech Lab focuses on solutions for brand safety and ad fraud; identity, data, and consumer privacy; ad experiences and measurement; and programmatic effectiveness. Its work includes the OpenRTB real-time bidding protocol, ads.txt anti-fraud specification, Open Measurement SDK for viewability and verification, VAST video specification, and DigiTrust identity service. Board members/companies are listed at https://iabtechlab.com/about-the-iab-tech-lab/tech-lab-leadership/. For more information, please visit https://iabtechlab.com.
Corporate | Type | Tweets | Articles | |
---|---|---|---|---|
attjobs Telecoms | attjobs Telecoms | Other 12 Nov 2019 | | |
UPM - The Biofore Company Advertising, Paper and Forest Product Manufacturing | UPM - The Biofore Company Advertising, Paper and Forest Product Manufacturing | Other 10 Nov 2022 | | |
Verizon Telecoms, IT Services and IT Consulting | Verizon Telecoms, IT Services and IT Consulting | Other 9 Jun 2021 | | |
Sun Microsystems IT services, IT Services and IT Consulting | Sun Microsystems IT services, IT Services and IT Consulting | Other 24 Jan 2022 | | |
Adobe IT services, Software Development | Adobe IT services, Software Development | Other 14 Oct 2021 | | |
Amazon IT services, Consumer Electronics, Software Development | Amazon IT services, Consumer Electronics, Software Development | Other 20 Jan 2023 27 Sep 2023 | | |
Apple Consumer Electronics, Computers and Electronics Manufacturing | Apple Consumer Electronics, Computers and Electronics Manufacturing | Other 9 Apr 2022 | | |
Nielsen Polling institute, Software Development | Nielsen Polling institute, Software Development | Other 17 Sep 2020 | | |
Criteo IT services, Advertising Services | Criteo IT services, Advertising Services | Other 17 Jan 2024 | | |
SiriusXM Entertainment, Entertainment Providers | SiriusXM Entertainment, Entertainment Providers | Other 9 Jun 2021 | |