Value proposition

Made in Germany, built for global leadership. The ecommerce platform that drives results.

Shopware provides high-performance B2C and B2B ecommerce solutions, enabling global businesses to scale rapidly and efficiently. By combining the robust security of open-source technology with the agility modern businesses demand, Shopware delivers cutting-edge innovation, reliability, and unmatched adaptability—while being fully GDPR-ready and accessible for all users.

With cutting-edge, ready-to-deploy features and a headless, API-first architecture, Shopware offers the flexibility to craft tailored, best-of-breed strategies that drive sustainable growth. Trusted by over 50,000 companies worldwide and supported by an extensive partner ecosystem, Shopware is built to adapt and evolve alongside the ever-changing market landscape.

Top industry analysts, including Gartner, Forrester, and IDC, consistently recognize Shopware for delivering impactful solutions that prioritize efficiency and long-term success. Founded in 2000 by Co-CEOs Stefan and Sebastian Hamann in Germany, Shopware continues to lead the way in digital commerce innovation and performance.

Responsive, Marketing, SEO, International, Marketplaces, E-Commerce Platform, Open Commerce, Digital Commerce, B2B / B2C, Cloud, Business Model Composer, and Composable Custom Experience