Value proposition

Your Fairtrade Partner

Qartaj refers to Carthage (derived from the Phoenician Qart‐Hadast which means 'new town'​). The choice to use this name comes from a long discussion between the founding members and reflects a real strategy: it is easy to remember, evokes the historical context in relation to the nature of our product.

Qartaj is a digital marketing Startup an online E­commerce marketplace connecting craftsman in Tunisia and helping them to sell their product worldwide. We want to improve the Marketing Strategy of small businesses and help them to design and build new products, get leads and manage a very difficult shipping channel. Qartaj aims to promote and share the ancestral knowledge of Artisans, protect some endangered crafts, innovate in this creative industry and contribute to design new products.

Digital Marketing, Marketplace, Crafts, and e-commerce