Value proposition

We enable people to find happiness through motion.
Ride more. Be happy.

Rooted in performance cycling, Aventon’s heritage of innovation propelled us into a bold belief in ourselves that we could make e-mobility more enjoyable.

Aventon was born a fixed-gear bicycle company. In 2021, we completely phased out the fixie and wrapped our arms around being the industry leader in ebikes. Why? Because we were bold enough to believe in this evolution for our customers and believe in the courage it takes to move beyond a previous state of being.

We are dedicated to enabling our customers to get out there, to feel alive, and to feel good. We know that they are looking to live life to the fullest, and going for a ride creates an opportunity for our customers to change the way they experience the world.

High-Performance Bicycles, Bicycle Components, Engineering & Design, ebikes, Electric Bicycles, and Electric Bikes