Adlive
Entity

  • Adlive

    Created in 2015
  • BETA

    Up & running (A)
    Existing signals show a regular activity

  • Social networks

    1,984

  • Activities

    martech IT Services

  • Technologies

    SaaS

  • Entity types

    Startup

  • Location

    55 Bd Vincent Auriol, 75013 Paris, France

    Paris

    France

  • Employees

    Scale: 11-50

    Estimated: 14

  • Engaged corporates

    0
    0 0

  • Added in Motherbase

    9 months, 2 weeks ago
Description
  • Value proposition

    Programmatic Video Technology you can trust

    Adlive is the first independent & transparent header bidding server without commission that allows publishers to scale and connect to all their demand partners simultaneously.
    Adlive Transparent server side Header Bidding (THBS) brings up a momentous improvement to traditional client side Header Bidding. Moving the auction on Adlive high performance server and offering a total transparency on the auctions, participating SSPs and offered bids; allows publishers to increase their revenues up to 40%
    Adlive allows publishers to access and view in real-time all bids received for each impression. Thus, publishers can study the demand and evaluate the true value of their audiences through the bids offered by the SSPs / Ad exchanges.



    Premium Programmatic Marketplace, Programmatic Marketplace, RTB, Digital Media, Global Market Place, Campaign Workflow Automation, 1st party targeting, yield management solutions, Media automation softwares, header bidding, Header Bidding, S2S, Digital publishing , and Monetization

  • Original language

    Programmatic Video Technology you can trust

    Adlive est une solution technologique destinée aux publishers et qui leur permet d'améliorer la rentabilité de leur inventaire grâce à son serveur transparent header bidding.

    La solution Adlive déplace la gestion des enchères publicitaires unifiées du navigateur (client-side) vers un serveur puissant permettant ainsi aux éditeurs de multiplier les sources de demandes et donc d'augmenter leur potentiel de revenu.

    Adlive propose un business model innovant et ne prend aucune commission sur les achats médias ni auprès des publishers ni auprès des partenaires de demande. Adlive se rémunère à travers les licences (flat fees) payées par les publishers pour l'utilisation de sa technologie.

    Adlive est la première solution serveur header bidding totalement transparente et indépendante.

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