Value proposition

Retail decision intelligence for Google Shopping.

Upp’s retail decision intelligence makes fast, smart advertising decisions in real- time and drives unparalleled profitability and performance on Google Shopping. We help retailers sell more effectively, and provide certainty of outcomes.
Our unique technology scales Google Shopping: improving eCommerce performance, whilst reducing retailers' total cost of operations. Our clients already enjoy a distinct competitive advantage from Upp’s automation and insights. (on average a 52% increase in revenue in 2022)
CFOs finally have the complete commercial picture that’s been missing and CMOs have the clarity needed to improve performance and justify decision-making, combined with the reliable automation of advertising decisions and optimisation of their entire inventory on Google Shopping.

Google Shopping, Managing Listings, Profit Margin, Intelligent Listing Platform, Optimising Product Listings, Retail AI, Google Campaign Management, Return On Ad Spend, Cost Per Acquisition, GMV, Decision Intelligence, performance marketing, Performance Max, ROI, ROAS, PPC, and eCommerce