Value proposition

The TV Industry Standard for Interactive, Dynamic, and Shoppable Ad Formats

BrightLine is the industry standard for advanced advertising working with every major broadcasting platform from NBCU to Hulu. We create, deliver, and measure dynamic, interactive, and engaging ads across the entire Advanced-TV landscape using our proprietary Build-Once- Run-Everywhere platform.

Founded over a decade ago, BrightLine was the first company to pioneer interactive television solutions for brands. Today BrightLine offers the industry’s most powerful Advanced TV technology suite that gives marketers a plug-and-play solution to take advantage of the entire scale of Over-The-Top (OTT), connected TV and Smart TV advertising opportunities. Fortune 100 companies rely on BrightLine’s unprecedented reach to engage their audiences with interactive ads across broadcast and cable stations, including AMC, A&E, Discovery, ESPN, CBS, ABC, Fox, NBC and Hulu, and OTT delivery platforms, including Roku, Samsung, Apple, Amazon, Microsoft (Xbox) and Sony (Playstation), as well as leading ad networks and Demand-Side-Platforms (DSPs).

BrightLine is a part of the LUMAscape and a partner with the IAB, ANA, and Nielsen. Past campaigns have won numerous awards, most recently including MediaPost’s OMMA award. Learn more about BrightLine at www.brightline.tv and follow BrightLine on Twitter @BrightLine_TV.

Interactive Television (iTV) Marketing & Advertising, Connected TV Advertising (CTV), OTT Advertising, Digital Video, and OTT