Value proposition

Creating Connections

Home to trusted content creators and influential storytellers - Primedia Broadcasting facilitates powerful connections between brands and consumers.
Our market-leading radio stations include 947, 702, Kfm 94.5 and CapeTalk. Together with trusted independent news provider Eyewitness News, Primedia Broadcasting has a cumulative weekly reach of more than 7 million people.


We are home to premium radio stations 947, 702, Kfm 94.5 and CapeTalk; as well as award-winning independent news brand Eyewitness News.
With a powerful portfolio of assets and a cumulative weekly listenership of more than two million people, we can meaningfully connect with a diverse range of South Africans across more platforms, more often.

We pride ourselves on truly understanding our audience and their behaviours, while providing data and insights-informed solutions for our clients and stations. Our active research panel of 10 000 listeners provides us with a unique advantage in the South African radio marketplace, and allows us to help you make the best decisions for your campaigns.


Media Owner, Radio, Audio Solutions, Digital Solutions, Content Creators, Events, Creative Solutions, Research and Insights, Responsive Audiences, SEM 7 to 10, Big Brands, and Bold Personalities