Value proposition

Minus is a beanless coffee company.
Coffee addict. Planet activist. Be both

We create delicious products through fermentation.
Our 🥇 product: Beanless coffee, crafted to conserve.
As 👀 in: Forbes, Fast Company, NYT, Wired, TechCrunch, Food Entreprenuer

Minus produces coffee using 94% less water than traditional coffee, 91% less GHG emissions, and shorter supply chains.

Minus was developed by a team of coffee-obsessed, planet-loving scientists. How did they do this exactly? They subtracted the beans, kept the caffeine, and dialed up the flavor through a precise fermentation process. Minus is dangerously smooth and consciously created; even the most discerning coffee snobs won't believe it's beanless.