Value proposition

Oval Money is a fintech company with one soul and two brands - Oval and OvalX, each reflecting a product. Oval app to save and invest automatically and recurrently and OvalX trading platform (formerly ETX Capital) to access Forex, Indices, Shares, and Commodities.

Our aim is to make finance accessible to all through promoting education, inclusion, fairness, and empowering people to make the smartest financial decisions.

We are a global team of 200+ employees with offices in London (UK), Turin (Italy), and Limassol (Cyprus).

We are regulated in the UK by the Financial Conduct Authority (FCA) and in Europe by the Cyprus Securities and Exchange Commission (CySEC).


Oval app is the smartest solution for digital natives to manage their personal finances and acquire healthy financial habits all in one intuitive app.

Oval speaks to a new generation with a flexible income, variable expenses, and limited access to financial products.

With Oval, everyone can find the tools they need to start small and make their money grow. It lets you pay smart, track expenses, save automatically, realize your goals, and invest easily.

Mobile, Fintech, Saving, Application, and Investments