Value proposition

Function Follows Emotion

Gruschwitz is a leading international design and implementation office which covers the entire spectrum of architectural services. Be it for beauty, fashion, food, lifestyle, services, shoes or sports - our team creates individual and unmistakable worlds of experience tailored to brands and target groups. Always in focus: classic retail space optimisation. Our success is the result of many years of work and consistently puttling our company principles into practice:

We align our work with the needs of our customers.
Creativity and zeitgeist are at the heart of our company.
Unique content, top quality and outstanding services characterize our profile.
We want to be one of the best design and implementation offices in Europe.

Our vision
Our vision is defined through our way of thinking, our actions and ultimately our decisions. Everything we believe in can be summarised in one statement:
"Design suceeds through functionality. And emotionality invigorates it. Function follows emotions. A clear vision. A smart principle"​

Our mission
The creation of individual and unmistakable worlds of experience tailored to brands and target groups, and the creation of added value for all stakeholders.

Concepts, Retail Design, Visualisation, and New Media