Value proposition

Worldwide trade association providing research, development and consulting services to the financial services industry.

LIMRA is a worldwide research, consulting, and professional development organization that helps more than 600 insurance and financial services companies in 73 countries increase their marketing and distribution effectiveness. These members rely on our over 100 years of industry experience, along with resources in Research, Consulting, Assessment, Development, and Compliance and Regulatory Services.

In a rapidly changing marketplace, companies call LIMRA first for our combination of industry insight, practical solutions, and unwavering commitment to their success.

research, financial services, life insurance, and retirement