Value proposition

The Military Friendly® program creates civilian opportunities for veterans.

Military Friendly® is the leading, time-tested, trademarked standard that measures an organization’s level of commitment and success in creating opportunities and positive outcomes for members of the military community. Military Friendly®-designated organizations are in good federal standing and have met or exceeded benchmarks for recruitment, retention, advancement, support and job placement of veterans.

We believe veterans are better off for having served our nation. Military Friendly® takes this belief one step further by asking colleges and companies: “Are veterans better off with you?”

Our data-driven lists are published online and in our print magazines and they include Military Friendly® Companies, Military Friendly® Brands, Military Friendly® Supplier Diversity Programs, and Military Friendly® Schools.

Successful Military-to-Civilian Transitions, Veteran Outreach, Surveys, Data-Driven Lists, Military Talent Recruiting Standards, Military Talent Retention Standards, VERG Best Practices, Veteran Advocacy, Military Spouse Advocacy, and Benchmarking