Value proposition

City of London's leading commercial think-tank

Z/Yen helps organisations make better choices - our clients consider us a commercial think-tank that spots, solves and acts. Our name combines Zen and Yen - “a philosophical desire to succeed” - in a ratio, recognising that all decisions are trade-offs. Z/Yen’s mission is to be the foremost risk/reward management firm.

Z/Yen is famous for solving problems, most often quietly, but for those who seek fame we are known for larger projects such as Long Finance, the London Accord or the Global Financial Centres Index, to name a few.

finance, information technology and systems, technology, civil society, and blockchains