Entity
  • COMvergence

    Created in 2016
  • Social networks

    26 2,445
  • Activities

  • Technologies

  • Entity types

  • Location

    Paris, France

    Paris

    France

  • Employees

    Scale: 2-10

    Estimated: 8

  • Engaged corporates

    6
    1 3
  • Added in Motherbase

    1 year ago
Description
  • Value proposition

    COMvergence measures the performance of major global Ad/Media agencies, top Independent firms & Managem't Consultancies.

    COMvergence is the only independent and international research bureau providing analysis and benchmarking studies of the creative, media and digital media firms owned by the global marketing services groups, leading independent agencies and management & IT consulting firms.

    Using quantitative measurement metrics, COMvergence provides high-quality reference data, guidance and support for MarCom professionals/chief growth officers and spans the international marketing services groups in 50 countries.

    Through quarterly benchmarking reports and continuously updated databases, COMvergence keeps members informed of key 1) Agency/ advertiser relationships, and new business activity; 2) Media agency billings rankings & market shares; 3) Mergers and acquisitions (holding companies vs. management & IT consulting firms); 4) Agency leadership and talent flows.

    Founded in 2016 by Olivier Gauthier, COMvergence is a proud partner of the American Association of Advertising Agencies (4A’s), Campaign magazine, World Federation of Advertisers (WFA), Nielsen and Kantar Media.

    Benchmark, Marketing Services Groups, Reference Measurements, Marketing Technology, Media Agencies, Creative Agencies, and Digital Agencies

  • Original language

    COMvergence measures the performance of major global Ad/Media agencies, top Independent firms & Managem't Consultancies.

    COMvergence is the only independent and international research bureau providing analysis and benchmarking studies of the creative, media and digital media firms owned by the global marketing services groups, leading independent agencies and management & IT consulting firms.

    Using quantitative measurement metrics, COMvergence provides high-quality reference data, guidance and support for MarCom professionals/chief growth officers and spans the international marketing services groups in 50 countries.

    Through quarterly benchmarking reports and continuously updated databases, COMvergence keeps members informed of key 1) Agency/ advertiser relationships, and new business activity; 2) Media agency billings rankings & market shares; 3) Mergers and acquisitions (holding companies vs. management & IT consulting firms); 4) Agency leadership and talent flows.

    Founded in 2016 by Olivier Gauthier, COMvergence is a proud partner of the American Association of Advertising Agencies (4A’s), Campaign magazine, World Federation of Advertisers (WFA), Nielsen and Kantar Media.

  • COMvergence - Creative & Media Agency Benchmarks

    CREATIVE & MEDIA AGENCY BENCHMARKS. COMvergence measures the performances, of MarCom company agencies and consultacy firms.

  • https://comvergence.net/
Corporate interactions BETA
Corporate TypeTweets Articles
L'Oréal
L'Oréal
Cosmetics, Personal Care Product Manufacturing
L'Oréal
Cosmetics, Personal Care Product Manufacturing
Other

14 Oct 2023


Nestlé
Nestlé
Food, Food and Beverage Services
Nestlé
Food, Food and Beverage Services
Other

27 Mar 2024


Havas
Havas
Advertising, Advertising Services
Havas
Advertising, Advertising Services
Other

2 Jun 2023


UPM - The Biofore Company
UPM - The Biofore Company
Advertising, Paper and Forest Product Manufacturing
UPM - The Biofore Company
Advertising, Paper and Forest Product Manufacturing
Other

27 Mar 2024


Pfizer
Pfizer
Pharmaceutical, Pharmaceutical Manufacturing
Pfizer
Pharmaceutical, Pharmaceutical Manufacturing
Other

27 Mar 2024


Publicis Groupe
Publicis Groupe
Advertising, Advertising Services
Publicis Groupe
Advertising, Advertising Services
Other

15 Apr 2024


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