Value proposition

Drive your Ambition

Mitsubishi Motor's automotive tradition goes back to 1917 when the Mitsubishi Model A, Japan's first series-production automobile, was introduced. Over the next nearly 100 years the company has established itself as an innovator; developing, amongst others, Japan's first diesel engine, its first large-sized bus (the start of the world famous Fuso commercial vehicle series), its first four-wheel drive passenger car prototype, and its first diesel-powered truck.

Flash forward to today and Mitsubishi remains an automative leader. Throughout the 1990s the Pajero/ Montero continued to dominate rally events like the Dakar, and Mitsubishi vehicles also began to make their mark on the World Rally Championships.
Technologically this decade saw incredible advances. In 1990 MMC introduced the world's first Traction Control System, followed by Super Select 4WD and Multi-mode ABS in 1991 and INVECS in 1992. Commercial production of the Libero electric car began in 1994 whilst 1996 saw the development of the GDI engine.

In terms of motor-sport, the strength of Mitsubishi's 4x4 heritage was yet again demonstrated by a record breaking 12th victory in the 2007 Dakar rally - the seventh successive victory for the Japanese manufacturer. Today, MMC has manufacturing facilities in over 30 countries and its sales and after-sales organization is present in more than 170 countries.

As part of a global expansion programme, in 1998 Indian distribution was ensured with the formation of "The Chennai Car Plant"​, a technical collaboration between the Mitsubishi Motors Corporation Japan and Hindustan Motors Limited. Later in 2014, the "Chennai Car Plant"​ was transferred to "Hindustan Motor Finance Corporation Limited (HMFCL)"​ as per a business transfer agreement between Hindustan Motors Limited and HMFCL.

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Automotive Excellence and SUV Manufacturing