The Overlap Factory
Created in 2013
- BETA
Up & running (A)
Existing signals show a regular activity Social networks
931 1,851Activities
Technologies
Entity types
Location
5 Parv. Alan Turing, 75013 Paris, France
Paris
France
Employees
Scale: 11-50
Estimated: 13
SIREN
797519832Engaged corporates
17
2 16Added in Motherbase
1 year, 11 months ago
martech Value proposition
Explore the Extraordinary with cinematic-quality experiences for the Luxury & Retail industries
The Overlap Factory (formerly known as SkyBoy) as been a leading XR agency since 2013, inventors of the patented technology Overlap Reality.
We enable Maisons, brands and retailers to produce highly engaging, seamless smartphone experiences, with no app to download. For nearly 10 years, we have been helping our clients construct the necessary reciepes for powerful extended reality; the 360° elements allowing them to captivate attention, immerse users, and engage them. Ideal for brands looking to build a bridge between Virtual/Metaverse and physical realities.
Our customers include Dior, Bulgari, Fendi, Zenith, Hennessy (LVMH); Chanel; Cartier (Richemont); Tudor (Rolex); Lancôme (L'Oréal); Paco Rabanne (PUIG); Darphin, Jacquemus, Louboutin, Pandora, Sandro, Maje (SMCP); American Vintage, Galerie Lafayette, Orange, Samsung, Electrolux, Total Energies, Opéra Garnier, Centre des Monuments Nationaux, The Eiffel Tower, and more.
With the Overlap Reality technology and the Marketing Platform, brands can:
* Capture customers attention, augmenting their physical relation to your place or product
* Immerse your customers in your brand's universe, conveying memorable messages around your values and savoir-faire
* Generate viral messages, shared natively on the user's smartphone
* Create more engaging promotional messages, gamification, for new campaigns, collections, events
* Generate Drive-to-Store experiences which you can measure, collecting data for analyzing and retargeting your visitors
* Sell physical products and NFTs from within the experience
The Overlap Factory has been featured on Vogue Business, Les Échos, Le Journal du Luxe, CBNews, Viuz, Maddyness, BFM TV, and more.
Come and visit our website to see our case studies 👉
Vidéo 360°, Virtual Reality, Augmented reality, marketing, business intelligence, e-commerce, virtual shop, immersive experiences, OverlapReality, Augmented tourism, XR, and eCommerceOriginal language
Explore The Extraordinary!
LVMH, Christian Louboutin, Lancôme, Hennessy, Galeries Lafayette, Publicis are among Skyboy customers as well as many other Luxury brands.
Please visit our website to see our case studies 👉
Accueil - The Overlap Factory
EXPLORE THE EXTRAORDINARY ! Créez des expériences virtuelles de qualité cinématographique et activez-les online ou en boutique. Engagez vos clients, générez de l’émotion et profitez d’un réel retour sur investissement.
https://overlap-factory.com/fr/
| Corporate | Type | Tweets | Articles | |
|---|---|---|---|---|
 FEVAD Non-profit Organizations | FEVAD Non-profit Organizations | Other 22 Jul 2024 | | |
 Cartier Luxury, Retail Luxury Goods and Jewelry | Cartier Luxury, Retail Luxury Goods and Jewelry | Other 8 Apr 2024 | | |
 Richemont Retail Luxury Goods and Jewelry | Richemont Retail Luxury Goods and Jewelry | Other 1 May 2024 | | |
 Piaget Luxury, Retail Luxury Goods and Jewelry | Piaget Luxury, Retail Luxury Goods and Jewelry | Other 23 Nov 2023 | | |
 Apple Consumer Electronics, Computers and Electronics Manufacturing | Apple Consumer Electronics, Computers and Electronics Manufacturing | Other 20 Sep 2023 | | |
 CMA CGM Transportation, Logistics, Supply Chain and Storage | CMA CGM Transportation, Logistics, Supply Chain and Storage | Other 17 Jun 2023 | | |
 Edenred Financial Services | Edenred Financial Services | Other 17 Jun 2023 | | |
 AUDI AG Automobile, Motor Vehicle Manufacturing | AUDI AG Automobile, Motor Vehicle Manufacturing | Other 17 Jun 2023 | | |
 La Poste Groupe Postal services, Truck Transportation | La Poste Groupe Postal services, Truck Transportation | Other 17 Jun 2023 | | |
 Région Pays de la Loire National and local authorities, Government Administration | Région Pays de la Loire National and local authorities, Government Administration | Other 15 Jul 2024 | | |