Value proposition

Promoting the island of Ireland overseas

Tourism Ireland is responsible for marketing the island of Ireland overseas as a compelling holiday and Business Events destination. We employ approximately 168 people in key markets around the world, including Great Britain, the USA and Canada, Germany, France, Spain, Italy, the Netherlands and Belgium, the Nordics, Switzerland, Austria and Australia. We also have offices on the island of Ireland, in Coleraine and Dublin.

Tourism marketing