Value proposition

Driving impact for brands globally with consumer insights.

MetrixLab is a fast-growing global market research and insights company that's challenging the status quo of insights. By blending evolving technology with passionate experts, MetrixLab helps global and local brands to drive more impact, and forges partnerships to drive sustainably equitable growth. From creative testing to brand tracking, and packaging to e-commerce optimization, MetrixLab’s range of solution suites adapts to fit all types of budgets, timelines and business needs.

Active in more than 90 countries, MetrixLab is a proud partner to more than half of the world’s top 100 brands and part of Toluna.

Online Market Research, concept testing, pre-testing, campaign evaluation, packaging optimization, website usability, customer and employee satisfaction research, and digital ad testing