Value proposition

We are a cultural intelligence consultancy helping organizations take advantage of accelerated market change.

At sparks & honey, we sync brands with where the world is going, today and into the future. Culture is always on — and so are we. At our Culture Briefing, we discuss, debate and comment on trend signals across industries, every day. Human insights meet machine in QTM, our AI-powered cultural intelligence system that helps us make sense of a changing world. With QTM, we identify signals and patterns, structure data, and score trends — all at machine level speed. Watch the livestream of our Culture Briefing every Tuesday, Wednesday and Thursday from 12:05pm ET.
sparksandhoney.com / reports.sparksandhoney.com / @sparksandhoney

Cultural Intelligence, Product and Marketing Innovation, Content and Brand Storytelling, Social Media, and Emerging Media