Value proposition

Rebecca Minkoff is a global lifestyle destination founded on classic design with an element of the unexpected. Rebecca’s brand personifies her downtown romantic sensibility and bohemian rocker style. Her designs have become a must-have for celebrities, fashion influencers, and women making their mark on the world.

Born in California and raised in Florida, Rebecca moved to New York at 18, where she first gained attention with a handmade version of the iconic “I Love New York” shirt which became an overnight sensation.

Rebecca and her brother Uri Minkoff co-founded her eponymous label in 2005 with the now-iconic “Morning After Bag”. With Uri as CEO and Rebecca as Creative Director, in 2009 they launched the brand’s first ready to wear collection. They added footwear in 2011 and jewelry in 2012.

Today, Rebecca Minkoff is an industry leader in ready-to-wear, handbags, accessories and footwear and is distributed in over 900 stores worldwide, with innovative tech-forward boutiques in New York and San Francisco and international outposts in Hong Kong, Tokyo, and Seoul. In 2015, the brand will open stores in Los Angeles and Chicago. Together, Rebecca and Uri have created the largest global fashion label helmed by a millennial female.

In her early thirties, Rebecca has become a role model for a rising generation of millennial female entrepreneurs around the world. In 2011, Rebecca was awarded the Breakthrough Designer Award from the Accessories Counsel. She is a frequent speaker on television and at public events, sharing the stage with Hillary Clinton, Ban ki-Moon, Patricia Arquette and others to discuss economic empowerment through entrepreneurship at the United Nations in 2015. Rebecca was recently named the Global Color Designer for Essie (a L’Oreal Subsidiary), and in 2015 also announced a strategic partnership with Intel to create new opportunities for women in tech. Rebecca Minkoff is regularly acknowledged as one of the world’s most innovative companies.

Fashion apparel and accessories, Fashion handbags, Fashion RTW, and Fashion footwear