Value proposition

We support companies to grow and succeed through the development of outcome-based services and business model innovation

The Advanced Services Group provides education, training and research on advanced services and servitization. It helps global manufacturers and technology innovators to develop services-led strategies. Its research is conducted in association with Aston Business School, UK.

Advanced Services, Servitization, Business Model Innovation, Customer Value Creation, IoT, Industry 4.0, Circular Economy, Internet of Things, Industry 5.0, Product-Service Systems, Services Innovation, and Business Model Design