Value proposition

Top sales training company delivering results through in-person and virtual training, coaching & reinforcement.

RAIN Group is a Top Sales Training Company and winner of several Brandon Hall and Stevie Awards for its industry-leading programs and client results.

The global company has helped hundreds of thousands of professionals, managers, and sales leaders significantly increase sales results.

RAIN Group helps organizations:
• Develop and improve sales strategy, process, messaging, and talent
• Enhance sales capability through world-class sales education
• Design and execute strategic account management initiatives
• Increase effectiveness of sales management and coaching

Headquartered in Boston, the company has offices across the U.S. and internationally in Bogotá, Geneva, Johannesburg, London, Mexico City, Mumbai, Seoul, Sydney, and Toronto.

RAIN Group is committed to leading its industry with the:

• Best intellectual property: We study buying and selling relentlessly through the RAIN Group Center for Sales Research. Our research and fieldwork allow us to create industry-leading intellectual property to help our clients achieve the greatest success.

• Best education system: We strive to use the best education approaches, methods, and technologies to make training work, stick and transfer to the job.

• Best results: We make it our mission to drive value and achieve high client satisfaction through excellence in quality and producing transformational results for our clients.

Sales Training, Sales Coaching, Sales Assessments, Strategic Account Management, Insight Selling, Sales Negotiation, Sales Management, Sales Prospecting, Online Sales Training, RAIN Selling, Sales Consulting, Sales Leadership, Sales Productivity, Sales Research, Winning Major Sales, Consultative Selling, B2B Sales, Productivity, Virtual Training, Learning Reinforcement, Sales Improvement, Virtual Selling, and Consultative Selling