Value proposition

Strider creates and inspires future generations of riders by giving children the best first-bike experience.

Strider creates and inspires future generations of riders by giving children as young as six months old the best first-bike experience. Strider Bikes revolutionized the bike’s design to develop a child’s balance first and pairs each balance bike with a proven learn-to-ride process. Children across the globe are starting on a Strider Bike and becoming two-wheeling virtuosos – before they’re out of diapers.

Founded in 2007 in Rapid City, South Dakota, Strider has sold more than 4M+ bikes and is distributed in more than 75 countries. The company has donated over $1M+ in cash & genuine Strider Bikes to charity through its Strider Rider Fund.



Balance Bikes, Special Needs and Adaptive Bikes, Toddler Bikes, Accessories, Balance Bike Races, Strider Cup, Baby Bikes, and Learning To Ride