Value proposition

For over 70 years Sony has been relentlessly innovating technology, content and services. With the creation of Sony Innovation Fund in 2016, we are now investing in companies to journey along with us.

Sony Innovation Fund is dedicated to engaging with promising early-stage companies. Beyond investment, our mission is to provide access to the broader Sony world and its global network and collaborate with startups to:

• Foster business creation in new and existing areas of interest to Sony
• Catalyze a talented and passionate team
• Develop innovative and scalable technology
• Explore new and emerging ecosystems

Our investment criteria:

• Funding: Seed, Series-A, Series-B round or similar funding stages
• Geographies: US, Europe, Israel, Japan
• Areas of Interest: Consumer and Enterprise-facing businesses, including but
not limited to:
• Platform and Service offerings across verticals
• Entertainment and Gaming
• Lifestyle, Health and Wellness
• Industrial, Manufacturing, Mobility, Agriculture & Logistics
• Financial Technology (Fintech)
• Enabling Technologies
• Artificial Intelligence and Machine Learning: core algorithms,
recognition technologies, service platforms
• Drones and Robotics: structural and embedded technologies,
control systems, management platforms
• Sensors and IoT: sensing hardware, middleware, connectivity
• Immersion and Visualization: virtual reality / augmented reality /
mixed reality
• Next-generation devices: display, security, biometrics, haptics


augmented reality, biometrics, display, IoT, sensors, health & wellness, fintech, drones, hardware, software, cloud platforms, artificial intelligence, robotics, virtual reality, and enterprise