Entity
  • WIZDEO

    Created in 2007
  • BETA

    Up & running (A)
    Existing signals show a regular activity
  • Social networks

    2,896 1,476
  • Activities

  • Technologies

  • Entity types

  • Location

    89 Bd de Sébastopol, 75002 Paris, France

    Paris

    France

  • Employees

    Scale: 11-50

    Estimated: 30

  • SIREN

    499474070
  • Engaged corporates

    9
    0 9
  • Added in Motherbase

    5 years, 6 months ago
Description
  • Value proposition

    Première plateforme de services digitaux pour les créateurs et influenceurs

    Wizdeo is a leading YouTube digital agency working with top European brands, with to date a total of +160 Branded Content videos having generated +55 million natural views for its customers. We work with all industry sectors including FMCG, gaming, mobile apps, toys and NGOs.

    Wizdeo also ranks among the top MCNs (Multi-Channel Networks) in Europe. We manage +600 YouTube channels for our media, advertisers and creators with over 25 million subscribers and 700 million monthly views. Our network channels cover all YouTube categories, with a majority of gaming, film and entertainment channels. Wizdeo’s audience mainly spreads over the 18-44 yo demo, including 70% of male viewers and 1/3 of views originating from outside of France.

    Wizdeo’s agency and MCN businesses are supported by Wizdeo Analytics (analytics.wizdeo.com), a proprietary big data tool that tracks and analyzes over 700K channels worldwide, including 17K brand channels, 55M videos, 40M users. Wizdeo Analytics provides creators and brands with automatic and personalized suggestions to further develop their channel’s audience and benchmark the competition: YouTube market share, top influencers, and the best ad campaigns. Wizdeo Analytics also matches Youtube creators to Brands'​ needs for specific brand content campaigns and allows them to target through influencers’ audiences the most profitable segments of their audiences.

    This allows Wizdeo to guarantee campaign performances and ROI to our clients: number of views on the core demographies, engagement rate, watch time etc. Amongst our major references are P&G, SFR, Danone, Emectronic Arts, Warner Bros, Lovoo, SNCF, Garnier, Mattel, Honor...

    video, online video distribution, online video monetization, Influence marketing, Talent agent, YouTube ecosystem, YouTube measurement program, influencer search tool, guaranteed reach, and CPM payement

  • Original language

    First digital services platform for brands and creators

    Benefiting from a privileged relationship with YouTube and working with more than 900 brands, Wizdeo has developed a powerful machine-learning tool, Wizdeo Analytics, certified in the YouTube Measurement Program.
    The tool collects and calculates more than 70 KPIs, and models the transactions between creators and brands that want to leverage their content or reach their community.
    Using data from over 700k channels and 300M videos, the tool optimizes the marketing performance of brands and media.

    Recently developed, Influencer Access is a free platform for brands to find influencers based on sponsorship criteria (sponsorship history, brands, view performance and performance variability, identification of brand ambassadors...).

    Far from the traditional role of a talent agent, the use of big data allows Wizdeo to guarantee its brand and creator clients the results of their transactions, with transparent and very competitive commissions.

    Wizdeo is also a fast-growing YouTube talent agency, working for over 500 creators. Wizdeo provides them with audience and revenue development services, copyright optimization, sponsored video operations, audience development investments and advertising revenues for their channels.

Corporate interactions BETA
Corporate TypeTweets Articles
Vinted
Vinted
Software Development
Vinted
Software Development
Other

16 Sep 2022


Zalando
Zalando
footwear, Retail
Zalando
footwear, Retail
Other

17 Feb 2023


Hasbro
Hasbro
Consumer Goods, Manufacturing
Hasbro
Consumer Goods, Manufacturing
Other

29 Jul 2022


Electronic Arts (EA)
Electronic Arts (EA)
Video Games, Entertainment Providers
Electronic Arts (EA)
Video Games, Entertainment Providers
Other

14 Dec 2022


Gameloft
Gameloft
IT services, Computer Games
Gameloft
IT services, Computer Games
Other

12 Sep 2022


MACIF
MACIF
Insurance, Health, Mutual insurance
MACIF
Insurance, Health, Mutual insurance
Other

30 Jun 2022


Philips
Philips
Electricals, Hospitals and Health Care
Philips
Electricals, Hospitals and Health Care
Other

12 Sep 2022


Amazon
Amazon
IT services, Consumer Electronics, Software Development
Amazon
IT services, Consumer Electronics, Software Development
Other

6 Apr 2023


EDF
EDF
Energy, Renewable Energy Semiconductor Manufacturing
EDF
Energy, Renewable Energy Semiconductor Manufacturing
Other

30 Jun 2022


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