Entity
Description
  • Value proposition

    Reduce digital advertising environmental impact.

    Impact Plus is a sustaintech solution enabling digital advertising players (brands, agencies, adtechs and adnetworks) to evaluate and reduce their environmental impact accross 50 countries.
    Impact Plus builds new performances indicators and tools to help this ecosystem to use GHG emissions and electricity consumption to inform their digital advertising strategy.

    Since 2020, Impact Plus supports brands (such as L’Oréal, Nestlé, Procter&Gamble and their agencies) in their process for a more sustainable media buying ; adnetworks and adtechs are equipped with Impact+ environment impact evaluation solutions, integrated seamlessly to ad delivery systems.

    Digital advertising, Sustainability, and Technology

  • Original language

    Powering a more sustainable advertising ecosystem

    Impact Plus is a pioneering French sustaintech company that provides innovative solutions for marketers on every continent seeking to reduce their environmental footprint. Our team is passionate about empowering clients including L'Oréal, Heineken, Seedtag, Azerion, Bel and many other companies to cut their GHG emissions while delivering upon their marketing goals. Our tools - Campaign Studies, Environmental Sustainability Platform and Creative Optimizer - are designed to make the process of evaluating and reducing GHG emissions automated and easily implemented across entire businesses. Since 2020, we have aimed to create a world where every marketer considers environmental impact as a core component of their media campaigns.

  • Impact Plus - Welcome to the sustainable advertising ecosystem

    Discover Impact Plus, your partner in sustainable digital advertising. Make the environmental impact a key component of your digital advertising campaigns.

  • https://www.weareimpactplus.com/
Corporate interactions BETA
Corporate TypeTweets Articles
Publicis Groupe
Publicis Groupe
Advertising, Advertising Services
Publicis Groupe
Advertising, Advertising Services
Other

9 Nov 2023


DMEXCO - Digital Marketing Expo & Conference DMEXCO - Digital Marketing Expo & Conference
Advertising Services
Other

16 Sep 2024


BMW Group
BMW Group
Automobile, Motor Vehicle Manufacturing
BMW Group
Automobile, Motor Vehicle Manufacturing
Other

12 Mar 2024


Procter & Gamble
Procter & Gamble
Cosmetics, Consumer Goods, Manufacturing
Procter & Gamble
Cosmetics, Consumer Goods, Manufacturing
Other

20 Jul 2023


Nestlé
Nestlé
Food, Food and Beverage Services
Nestlé
Food, Food and Beverage Services
Other

12 Mar 2024


Microsoft
Microsoft
IT services, Software Development
Microsoft
IT services, Software Development
Other

5 Oct 2023


Maddyness
Maddyness
Media, Media Production
Maddyness
Media, Media Production
Other

27 Jul 2023


L'Oréal
L'Oréal
Cosmetics, Personal Care Product Manufacturing
L'Oréal
Cosmetics, Personal Care Product Manufacturing
Other

7 Jan 2025


LVMH
LVMH
Luxury, Retail Luxury Goods and Jewelry
LVMH
Luxury, Retail Luxury Goods and Jewelry
Other

20 Jul 2023


Danone
Danone
Food, Food and Beverage Manufacturing
Danone
Food, Food and Beverage Manufacturing
Other

20 Jul 2023


Similar entities
Loading...
Loading...
Social network dynamics