Value proposition

Digital technology and brand marketing studio, bringing new audiences to luxury and automotive sectors.

TwentySeven Works Ltd. is a digital technology studio specialising in digital membership. We are industry veterans who provide services that range from customer journey management, customer intent recognition, content marketing and social media – with the goal to build engaged customer communities.

We have built a proprietary digital membership platform for capturing and enriching first party data – an important tool given the ongoing demise of third party cookies. It is designed specifically for premium and luxury brands, and sectors where fan communities and owners have the potential to be advocates.

Our proprietary technology can be used to build websites, apps or almost any digital product, and can power entirely new marketing, research, brand publishing and ecommerce opportunities. The technology is used by Automobili Pininfarina, Radical Motorsport, Noble Rot and the Bicester Heritage 'Scramblers' club, among others.

Founded by Nick Trott and Paul Regan, TwentySeven Works also consults on data acquisition strategy, creates compelling websites and applications, integrates tech solutions and engineers dynamic social media campaigns.

Trott and Regan have between them senior publishing and digital product experience across almost every major automotive media brand. Nick is the award-winning former Editor of evo and Motor Sport magazine, a specialist in cross-platform content and technology, and a highly respected writer and producer.

Paul is the former Editor of topgear.com and has since provided strategic support for several digital products for publishers, including Monocle, Haymarket and Bauer Media. He has consulted on the development and procurement of content management systems for multiple publishers and broadcasters. Their combined experience at the highest level in content and digital stretches over four decades.

TwentySeven Works mixes market-leading experience in editorial, digital product and technology to find new customers for brands.

automotive, digital media, communications, content, publishing, digital product, membership, customer community, data capture, and first party data strategy