Value proposition

Embedding cutting edge technology into physical activity and
sport in London and beyond.

Sport Tech Hub, powered by London Sport, is on a mission to make London a more physically active city by embedding cutting edge technology into physical activity and sport in the capital and beyond.

We believe that the use of technology in physical activity and sport has the ability to change lives for the better. We want to utilise technology to help all Londoners live happier, healthier lives.

Sport Tech Hub is a community of founders, mentors, investors, partners and organisations fostering the acceleration and use of technology to help people become more active.

We support founders/innovators to launch, grow and scale ventures that play a major role in solving the world’s physical inactivity crisis.

While supporting public and private sector organisations to create partnerships with technology ventures which can lead to more people being active.

We have accelerated over 45 ventures which, between them, have reached more than 130,000 Londoners through over 40 pilots brokered between the traditional sport sector and tech ventures. Furthermore more than £4m has been raised by businesses backed by Sport Tech Hub and London Sport.