Value proposition

Lead the B2B Technology Content Marketing Pack

The B2B technology market is not lonely. The cloud has encouraged many new entrants, and they’re making up their own rules. Robust and clear case studies, white papers, contributed articles, and other content build an unshakable content marketing foundation the competition won’t topple. Christine Campbell, principal of The Alpha Content Company, is a former technology journalist turned B2B copywriter who breaks down complex technology and focuses on what matters to the customer. She writes for your customers. That means engaged technology buyers and a shorter sales cycle.

Why Hire Christine?

She's an experienced white paper writer, case study writer, and B2B copywriter who got her start in B2B technology journalism back when buyers still thought mobile phones were just for calls and clouds were something to watch on lazy, breezy days. She eats, breathes, and sleeps content marketing and B2B technology. She knows what buyers look for and how to write content that speaks directly to them.

Christine is also really fun to have on your content marketing team. While she geeks out on technology and marketing, she also is passionate about running, fitness, the Italian language, and coffee (she barista-ed her way through college and makes a mean latte). Christine is a geek with a personality, and when she interviews your customers for case studies, they'll open up to her - and be left smiling.

white papers, case studies, copyediting, website copy, brochures, content marketing, content creation, copywriting, email newsletters, newsletters, press releases, feature articles, blogging, content strategy, B2B content marketing, B2B content writing, and B2B marketing