Value proposition

The P.E.A.C.E. Foundation was established in 1993, as a Trust, (Reg. No. 2114/94) with Tax
Exemption for donors (PBO number, 930014634). The Foundation is a registered non-profit
organization (NPO number, 021-948). The main purpose of the Foundation is the alleviation of
poverty in rural communities.

The P.E.A.C.E. Foundation Trust works collaboratively with ERP (Elephants, Rhinos and People).
The ERP strategy is the protection and preservation of Elephants and Rhinos in the wild through
the alleviation of poverty among rural People living adjacent to the threatened areas. The poverty
alleviation work in ERP, the work with people, is implemented using the P.E.A.C.E. Model. ERP is an
initiative of groupelephant.com, a largely employee owned group of technology companies, nonprofits
and impact investment vehicles with a strong global presence. group elephant.com is
characterised by a primary strategic imperative in terms of which we go “Beyond Corporate
Purpose in our day-to-day activities.”

THE P.E.A.C.E. MODEL
Central to the Foundation’s work, is the promotion of Local Economic Development through the
establishment of P.E.A.C.E. Development Centres, commonly referred to as HUBs and smaller
Centres as satellites or PODs. These Centres are multifunctional focal points which ensure a holistic
approach to development by accommodating and servicing the five central components of the
P.E.A.C.E. acronym, namely, Planning, Education, Agriculture, Community and Environment known
as the P.E.A.C.E. Model. Each of these is a key factor in the implementation of an integrated,
holistic and sustainable model for rural development. The P.E.A.C.E. Model was evaluated by
Ashoka as an original, replicable and sustainable model to address rural poverty and the founder
was awarded an Ashoka Fellowship in 2008.

Rural Development, Sustainable Community Upliftment, Poverty Alleviation, BBBEE, Agriculture, Education, Skills development, Conservation, Waste Management, Cooperatives, Environment, Scorecard, Implementation, and Fundraising