Value proposition

The Stop Funding Hate campaign aims to tackle the culture of hate, demonisation and division that is poisoning our political discourse.

It was started by an online community horrified by the upsurge in media hate speech that accompanied the referendum.

In the space of a few days, Stop Funding Hate was transformed from being a small online discussion to a public campaign supported by tens of thousands.

Over 40,000 people have now signed our petition calling for Virgin Media to withdraw its advertising from the Sun newspaper. Our campaign video has been viewed more than 5 million times.

The scale of this response has taken us all by surprise. But we think it also highlights the deep and widespread public concern about UK media hate speech, and the effect that this is having on our society.