Value proposition

Storytelling, strategy and coaching to help you get your words'​ worth.

B2B communications and content consulting, strategy and operations. Writing coaching and group training.

Seems like you can’t throw a rock these days without hitting someone who’s a content marketer or strategist. The Word Factory team is different. We’re former journalists with a deep understanding of the enterprise, strategy and operations. We blend good content with good business, helping clients get their words'​ worth since 1993.

Journalism Chops: We know how to create content and pitches that engage. Our writers are working reporters who make their livings writing well on deadline, so we know what breaks through the noise. The current content cycles don’t bother us. We’re used to crafting quality stuff on a tight time frame – and we’ve developed tools and processes to help others do the same – even non-writers!

Business Acumen. We’ve been in business – everything from a family-owned business to Fortune Global 500 companies – and we understand the need for content and communications that support operations and drive revenues. We work with you to operationalize your content activities and maximize headcounts, so your team is more efficient and cost-effective.

Domain Expertise. Though we’ve all done turns as general assignment reporters – meaning we can get up to speed on any topic quickly – we do have some very specific domain expertise in healthcare/pharma, business, tech and real estate/architecture/development.

Learn more about us at www.thewordfactory.com, and check out our founder, Margot Lester, at www.linkedin.com/in/margotlester.

Communications Strategy, Content Marketing, Public Relations, Writing, Healthcare Marketing, Coaching, and Corporate Training