Value proposition

We are Edmonton's most trusted voice, providing a professional perspective on news, business, sports and entertainment that's read by more northern Albertans than any other daily newspaper.

Since our inception on November 11, 1903, the Journal has striven to deliver content that’s relevant, informative, and engaging to our core readership. Our dedication to provide news and information to the community remained steadfast throughout the last century, and will endure into the new century and beyond. Although our commitment to our core mission is unchanging, what is changing is how we are providing this news and information to our readers. We strive to deliver our mission of relevant and reliable news to our readers whenever and however they want. This includes traditional print medium along with the many new and dynamic media our readers demand. Our community is growing and evolving, and we are growing and evolving along with it while fulfilling the original mission created over 100 years ago.

Our commitment to the community is evidenced not only in our local news and information coverage, but also in our long-standing involvement with many local charitable organizations such as the United Way Alberta Capital Region, the Edmonton Food Bank, and many others.

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News, information, media, advertising, marketing, social media, video, photos, community engagement, and Breaking news