Value proposition

Forward thinking communications

FWD is one of London’s leading Financial and Corporate consultancies and provides strategic advice to a wide range of financial services groups. Based in the heart of the City of London, we understand what your business is seeking to achieve and craft a bespoke communication programme that we will deliver to your key stakeholders.

FWD has been one the UK’s top 150 PR agencies since 2010, according to PR Week magazine. We have strong relationships with the top media contacts across all national, business and Financial Services publications within the UK. Focused on financial services for over 10 years, our team has an average of 12 years’ experience in the sector, FWD’s team has experience working with all types of financial services clients, our client base falls into two main sectors:

• Insurance, including top UK insurers, brokers, Lloyd’s syndicates and reinsurers
• Financial Services, including wealth and asset managers, institutional investors, DFM’s, IFAs and IFA service providers
• Professional Services, including accounts & lawyers

Our clients are both specialist and mainstream, and we have extensive experience working with both the financial services trade and the national press. For your business that means:

• We speak the language of financial services
• We understand regulation, promotion and compliance requirements

It also means:

• We instantly recognise stories and know the journalists
• We can deliver quality media coverage, day in and day out

FWD is a full partner of Worldcom, the world’s largest partnership of global public relations firms. Worldcom offers FWD access to the knowledge and expertise of 111 international PR agency partners, operating in over 95 cities on six continents. We can offer immediate access to international communications expertise from professional PR specialists who understand the language, culture and customs of the geographic areas in which they operate.

Financial Services PR, General insurance PR, Lloyd’s and the London insurance market PR, Professional services PR, and Property PR