Value proposition

For Life's PursuitsTM

Founded in 2007, Gear Patrol is an award-winning print and digital publication, store and content studio based in New York City. We believe that the things we create and own, as well as the habits that surround them, play a crucial role in our global culture. Products, in short, are culture. From the Model T to the iPhone, and anything before or since, products hold the power to revolutionize the way we work, relax, communicate, travel, look, learn and more.

That’s why we’re focused on something we call Product Journalism a.k.a. #ProJo. Our mission is simple. We are a team of creators, users, and enthusiasts, hell-bent on building the definitive resource for discovering products and exploring the stories that surround them. Our goals are not limited to specific platforms or mediums. We know that making essential experiences for product lovers requires leveraging the best that digital, print and social platforms all have to offer.

Gear Patrol's Accolades Include:

Folio Awards
Best New Magazine Design of 2016
Best Magazine Design (under 250k) of 2016

Communication Arts
Best Editorial Design 2016 Winner

Webby Awards
Best Lifestyle Site 2017 Nominee
Best Lifestyle Site 2016 Nominee
Best Lifestyle Site 2015 Winner
Best Lifestyle Site 2014 Honoree

MIN Awards
Best New Magazine Launch 2016 Winner
Editorial Excellence 2016 Winner
Best Web Photography 2015 Finalist
Best Web Videography 2015 Finalist
Editorial & Design 2014 Finalist

OMMA Awards
Creativity in Advertising 2014 Finalist

Men's Lifestyle, Adventure, Luxury, Studio Content, Buying Guides, Travel, Technology, Outdoors, Style, Home, Food, and Cars