Keeping plastic in the economy and out of the ocean. Convened by The Circulate Initiative, Amplified by Lonely Whale.
NextWave Plastics is a member-led, collaborative and open-source initiative, convening leading multinational companies to develop the first global network of socially responsible ocean-bound plastic supply chains. Recognizing that that one company by itself cannot keep plastic in the economy and out of our ocean, Lonely Whale and Dell Technologies founded NextWave in 2017.
Lonely Whale led the consortium for six strong years, engaged 17 global brands, and defined a primary goal to prevent 25,000 metric tons of plastic waste from entering the oceans by 2025 across countries most impacted by plastic pollution. In 2023, The Circulate Initiative joined forces with Lonely Whale as the lead convener of NextWave, alongside Lonely Whale as its amplification partner, to advance the consortium’s collective commitment to social responsibility and social impact. Current NextWave members include CPI Card Group, Dell Technologies, Humanscale, HP Inc, IKEA, Interface, Logitech, MillerKnoll, Polyvisions Inc, Prevented Ocean Plastic, Solgaard, #tide Ocean Material, and Veritiv.
NextWave’s work has resulted in award wins from the United Nations SDG Action Awards, the Business Intelligence Sustainability Awards, Reuters Responsible Business Awards, Anthem Awards, Fast Company Most Innovative Companies, and more.
Ocean-Bound Plastic, Socially Responsible Supply Chains, and Cross Sector Collaboration
We’re keeping plastic in the economy and out of our ocean. This is the NextWave.
Corporate | Type | Tweets | Articles | |
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B Lab | Other 12 Apr 2024 | | ||
Patagonia Retail | Patagonia Retail | Other 8 Mar 2023 | | |
SEI — Stockholm Environment Institute Research, Research Services | SEI — Stockholm Environment Institute Research, Research Services | Other 15 Nov 2022 | | |
General Motors Automobile, Motor Vehicle Manufacturing | General Motors Automobile, Motor Vehicle Manufacturing | Other 18 Dec 2020 | | |
Microsoft IT services, Software Development | Microsoft IT services, Software Development | Other 19 Feb 2021 | | |
Dell Technologies Electricals, IT Services and IT Consulting | Dell Technologies Electricals, IT Services and IT Consulting | Not capitalistic Partnership Not event 30 Jun 2024 | | |
IKEA Retail and Distribution, Retail | IKEA Retail and Distribution, Retail | Not capitalistic Partnership Not event 2 Jan 2019 14 Jun 2023 | | |
SAP IT services, Software, Software Development | SAP IT services, Software, Software Development | Other 26 Oct 2020 | | |
Trek Bicycle Sporting Goods Manufacturing | Trek Bicycle Sporting Goods Manufacturing | Not capitalistic Partnership Event 14 Jun 2023 | |