Value proposition

International biennial exhibition of automotive equipment and aftermarket products

Autopromotec is the international exhibition of automotive equipment and aftermarket industry held every two years at Bologna Exhibition Centre (Italy).

Founded in 1965, the event is organised by Promotec, a service company owned by AIRP - Associazione Italiana Ricostruttori Pneumatici (Italian Tyre Retreaders Association) and AICA - Associazione
Italiana Costruttori Autoattrezzature (Italian Automotive Equipment Manufacturers Association). Its exclusive trade exhibition formula is based on specialisation, professionalism and quality of the exhibited products, a true meeting point between manufacturers and users.

The trade show - which includes more than 580 product categories, covering all sub-sectors of the aftermarket - takes the form of a selection of specialized fairs, where visitors can easily plan personalized itineraries based on their professional interests. Through intensive promotional activities supported both at an institutional level and by trade associations, over the course of 29 editions Autopromotec has experienced a continuous increase in international growth.

Automotive trade Show Organization, International Press Conference, Events Organization, Trade Show Marketing Activities, Automotive Associations Sevice Company, and Overseas Promotion and Sales