Value proposition

Creating a global ecosystem of vegan ventures that promise environmental, animal and public health benefits.

Our mission is to transform the global system to one that is more sustainable – from the perspectives of environment, food scarcity, health and animal welfare – by investing in solutions that facilitate sustained behavioral change and eliminate the consumption of animal products.

We strive for a better health, animal welfare, climate change and sustainability of the planet, through innovation. Removal of animals from the production system is the single best way to reach all these goals in the fastest and most efficient way.

We are a specialized private venture partner primarily providing Angel, Seed, and Series A funding, with investments ranging from 10,000 to 1,000,000

startups, scaleups, plantbased, vegan, foodtech, angelinvesting, seedinvestor, venture capital, plantbasedbusiness, tech, alternativematerials, alternativeprotein, entrepreneurship, veganbusiness, alternativedairy, fermentation, investing, and founders